Brand & Marketing Coordinator – Wanneroo Basketball Association
- Employer Wanneroo Basketball Association
- Location Wanneroo
- Type Full time
- Posted Opened 1109 days ago
- Closes 17 October 2022
Take your career to the next level promoting an NBL1 team in a National level competition.
Oversee the Wanneroo Basketball Association’s extensive communications strategy, executing innovative and cutting-edge communications activities to grow and strengthen the Wolves brand and engage new and existing audiences.
Key Responsibilities:
- Take directions from the CEO & GM as applicable.
- Promote participation and growth in all WBA competitions, programs and activities.
- Devise and deliver all club digital and social communications activities, in-line with the WBA Member Communication strategy and other content plans, ensuring the Wolves brand is at the forefront of Basketball.
- Further enhance and expand the club’s retail activities, driving additional revenue outcomes from new and existing merchandise lines and retail opportunities.
- Devise and deliver upon a club events strategy, focusing upon a balance between social activity and connectivity within the club – member-focused, revenue positive initiatives that support club sustainability.
- Support the CEO across key revenue activities, exhibiting an entrepreneurial approach and commercial orientation to activities that will include;
- Commercial partnership acquisition, retention and servicing;
- NBL1 casual hospitality sales; prospects and partnerships;
- Stakeholder management and engagement;
- Ensure the Wolves brand and all associated assets are protected and applied consistently, with corporate discipline, in-line with style guides and acceptable use principles.
- Manage the commercial use of the clubs Facebook, Instagram, Twitter, LinkedIn, Youtube and all other social media platforms.
- Responsibility for ensuring ongoing maintenance & current and consistent new content across the club’s digital and social platforms and the club’s retail site (Wolfpack Wear).
- Lead the review and update of the club’s website, ensuring contemporary, intuitive and engaging outcomes for the club’s membership.
- Creation of digital content including, videos, photos, infographics, advertisements etc.
- Regularly liaise with local media outlets to increase the reach and brand recognition of the WBA ensuring maximum exposure across a variety of platforms.
- Write and distribute all association media releases, news items and announcements.
In addition to the duties specified above, the Employer is entitled to request the Employee to perform such other duties as are within the Employee’s skill, competence or training and are reasonably requested in order to meet the requirements of the company.
Applications close 17th October 2022.
Essential Experience & Qualifications:
- Advanced understanding of the Microsoft Office Suite of programs
- Advanced understanding and experience with Photoshop, Illustrator, Corel, Canva, Premier Pro or similar
- SEO knowledge and experience
- EDM experience (MailChimp or similar)
- Professional (not personal) experience in managing the commercial use of Facebook, Instagram, Twitter, LinkedIn, Youtube and all other social media platforms
- Capturing and editing of video footage
- Advanced photography skills
- Website development, design and maintenance
- Minimum 12 months experience in a similar role
- Current Working with Children Check
- Current “C” Class Driver’s License
If you have a passion for sport and possess a desire to work within a supportive, fast-paced and high-performing environment, this role is designed for you.
Due to the nature of the sport, weekend and out of hours’ work is a principal requirement and expectation of the role.
Wanneroo Basketball Association may seek to progress to interview following receipt of application – prospective applicants are encouraged to apply promptly.
Please send applications including cover letter and resume via the email link below